Commercialisation Board

Page updated: 07/11/2025

A strategic body created to drive forward our commercial ambitions and ensure that innovative, income-generating, and cost-saving initiatives are embedded across the organisation.


What Is the Commercialisation Board?
The Commercialisation Board provides leadership and oversight for the Council’s commercial activities. It ensures that all commercial projects align with our strategic priorities and that they are delivered effectively, responsibly, and with measurable impact.
Meeting at least three times a year, the Board reviews progress, evaluates new opportunities, and supports services in developing robust business cases. 

Why Do We need It?
The Board was created in response to growing financial pressures and the need to explore new ways of sustaining services. Its purpose is to:
o    Identify and evaluate commercial opportunities
o    Promote a culture of innovation and enterprise
o    Support services in developing invest-to-save initiatives
o    Ensure commercial projects are viable, impactful, and well-governed
o    Monitor performance and share learning across the Council
Who Is Involved?

Chris Moore Director of Corporate Resources
Paul Thomas Assistant Chief Executive – People Management
Ian Jones  Head of Leisure
Caio Higginson Media and Marketing Manager
Daniel John Head of Environmental Infrastructure
Simon Davies Head of Economic Development and Property 
Alex Williams Head of Health-Related Capital Projects
Steve Murphy Head of Law, Governance and Civil Services
Helen Pugh Head of Revenues and Financial Compliance
Randal Hemingway Head of Financial Services
Jon Owen Transformation Manager 
Mark Howard Senior Transformation Officer
Daniel Thomas Transformation Officer 

How Can You Get Involved?
Staff can engage with the boards work by:
•    Submitting ideas or proposals via the Innovation and Creativity group  
•    Requesting support or advice for service-based initiatives via the Innovation & Creativity Support Group Contact from..
•    Participating in related training.
•    Becoming a Commercial Champion to promote commercial thinking in your area which will be done through the Innovation and Creativity group.